Brand Innovation, Explained.
My guest today is Karin Folman, Brand Innovation Expert, and a coach in the THNK school for creative Leadership. We will discuss: – What is brand-led innovation? – What is innovation in the context of brand management? – What should leaders learn about brand?
The Power of Design.
My guest will be Frank Long, Co-Owner & Director at Frontend.com. We will discuss innovation powered by design, the importance of User Experience, and how companies can create better products for the changing market.
How To Conduct Perfect User Research?
I’ll be talking to Tomer Sharon, Managing Director, Head of User Research & Metrics at Goldman Sachs and the author of the book Validating Product Ideas through Lean User Research. How To Conduct Perfect User Research? In order to create the right products in a changing market, you need to understand your end clients and […]
Highlights & Secrets From The iToday Innovation Summit.
Today we have a special episode!! I’m so excited to have Steph Cruchon, the creator of the Innovation Summit iToday. The summit was an inspiring Innovation summit for Innovation Leaders. there were speakers like Jake Knapp (author of the Design Sprint Book), Kai Haley from Google, Alex Osterwalder, inventor of the business model canvas, and […]
Bridging The Gap Between People, Tech & Business.
Today, more than ever we see the power of tech and how it influences our daily lives, and how much it is needed for us as humans and for companies worldwide. How could companies innovate better if they understand the connection between all the three? Innovative approaches are now more in demand than ever. But […]
Powerful Reason You Should Talk to Your Clients, Today.
One of the main impact of covid19 is a massive change in users and clients behviour. As the world changed, and people found themselves in a new, unknown state, the way they perceive the world has changed, and therefore their behavior changed. People’s attitudes may be changed profoundly and in ways that are hard […]
Jobs To Be Done- A Key to Innovation
Adi will interview Jim Kalbach about his latest book The Jobs To Be Done Playbook, and how this method could help companies innovate better and faster. Adi Mazor Kario will interview Jim Kalbach about his latest book, The Jobs To Be Done Playbook, and how this method could help companies innovate better and faster. […]